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Brand management
3 Important Factors Related To Branding Of Your Products
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[QUOTE="Jasz, post: 236802, member: 61772"] Product Branding in short, is all about making your business or product trend. For any product or service to be successful, it must be able to be easily identified by your customers. The process of branding and marketing involves creating a message that can be remembered and used to identify your product. In order for this to happen, you must pay attention to how you are COMMUNICATING with your potential customers. There are many steps involved in determining how to communicate with them effectively and efficiently using the appropriate mediums. First, you need to choose the most effective communication method for the situation. This can include: print, radio, television, or marketing through digital media such as websites or social media platforms. Each of these methods has its strengths and weaknesses. For example, print media can reach a large audience quickly at a relatively low cost; however, this method does not have a strong ability to capture loyal customers and tell stories about your brand. Radio advertising is another popular choice for companies who enjoy a more intimate relationship with their customers. The ability to reach large numbers of listeners quickly makes radio a great across-the-board marketing tool. However, running radio commercials can be costly because they rely on the ability of an individual market. [/QUOTE]
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3 Important Factors Related To Branding Of Your Products
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