7 Benefits of Social Media Marketing

Suba

Moderator
Staff member
Social Media Marketing (SMM) is often interpreted as an online marketing strategy that takes advantage of the popularity and large number of social media visitors. So when you are going to implement a social media marketing strategy you have to be interactive, communicative such as answering questions and always presenting informative content. The strategy for implementing SMM techniques for each social media will of course be different, for example for Youtube it tends to be useful and informative video content, while for Instagram it tends to focus on images to carry out its marketing strategy.

There are lots of social media out there that can be used for marketing such as Twitter, Facebook, Instagram, Tiktok, Digg, Pinterest, Line, Tumblr etc. With low costs, if we can master the SMM strategy correctly, we will be able to get many benefits, such as:
1. Expanding Market Reach
2. Website Traffic Increases
3. Get to Know Consumers Closer
4. Facilitate Consumer and Seller Interactions
5. Provide Feedback
6. Expanding the network and easy to reach from anywhere
7. Customer Service Facilities
 

Mika

VIP Contributor
There are two major benefits of social media marketing, viz. it is free and it is low-cost marketing. Social media marketing is basically free, it does not cost you money to start promoting your products and services, and you can start making money without spending a dime. However, the problem with this method is you need a huge following. In other words, in order to benefit from this free marketing method you need a lot of followers on your social pages, when I say a lot, I really mean a lot, think about at least 100-200k. Well, you do not have to spend money to build followers but can you wait many years to get big? If you do not have patience, you might have to spend money to build followers or spend money top market your products and services in order to reach wide audience without actually haing too ,many followers.
 
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