Juxtapos
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There’s no minimum spent on Google Ads, but if you want to increase your chances of success, you’ll need to allocate a decent budget.
Obviously, your budget has to be in line with the market you are targeting. For example, advertising in the US will cost you more than advertising in eastern europe.
As an affiliate, you need to find the high ticket affiliate offer, that pays out equally whether your bring in customers from eastern europe or UK / US.
Since the cpc will be much lower in eastern europe, you chances of margin will increase.
Note also, that the conversion rate will decrease - since you’re targeting an audience will less means.
Having said that, before you jump into google ads (or any type of advertising), you need to prepare yourself for the learning phase. The learning phase, is necessary for Google (and you) to understand what works, and what doesn’t, so you can scale up with what works.
Before you get to the learning phase you will need to prepare the foundation of your campaign:
Obviously, your budget has to be in line with the market you are targeting. For example, advertising in the US will cost you more than advertising in eastern europe.
As an affiliate, you need to find the high ticket affiliate offer, that pays out equally whether your bring in customers from eastern europe or UK / US.
Since the cpc will be much lower in eastern europe, you chances of margin will increase.
Note also, that the conversion rate will decrease - since you’re targeting an audience will less means.
Having said that, before you jump into google ads (or any type of advertising), you need to prepare yourself for the learning phase. The learning phase, is necessary for Google (and you) to understand what works, and what doesn’t, so you can scale up with what works.
Before you get to the learning phase you will need to prepare the foundation of your campaign:
- website - content, landing pages et…
- ad copy - you need to be very sharp about this, since it will directly affect your CPC, and ability to compete for the best spots.
- Tools - you need tools to collect optins / emails, track your conversions.
- Design - have a good looking website.
