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[QUOTE="Mika, post: 281350, member: 29399"] The success of your social media marketing will be largely determined by how you manage your social media community. In another word, how you interact with your followers will affect your social media success. In order to manage your social media community, you will have to focus on 4 areas: Build authority in your niche. Connect with the customers on a human level, connect with the people who are interested in your industry. Use advertisements and content marketing to build audience on your pages. Promote your content (product, services) and reach new audience. You should not only promote to your existing followers but also try to reach new followers. You can do that by using appropriate has tags, boosting and promoting your posts, etc. Identify risk related to brand reputation in the early stage. If negative news related to your business is circulating around, try to address that correctly. If there negative reviews, respond to these reviews and always be polite. [/QUOTE]
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