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Digital products Ideas to increase your Revenue
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[QUOTE="Phronesis, post: 69301, member: 25865"] [B] 7.Email and Campaign Packs[/B] Every business today communicates via email. They may be sending out a newsletter, they may have email drip sequences or they may just be communicating ad hoc through their email so you can provide professionally designed email signatures, you can provide email templates for their email drip sequences or you can provide email drip sequences in full. They can just fill in the key details through these templates or you can do it as a done-for-you service where you write the email drip sequence for them and integrate their email platform with their website depending on how hands-on you want to be with this you can provide an additional service here by helping them with their email and their campaigns to help them look more professional and keep that brand consistency going. [B] 8. Lead Magnets Design[/B] Every business today has a website and if they have a website they’re trying to generate traffic to come towards that website but once on the website they need them to take some kind of action. Nobody just buys when they come to a website today it doesn’t work like that as consumers that’s not what we do. We don’t engage with other brands like that. We want to take the time to get to know the brands that we’re potentially going to do business with and today it’s on average at least seven to eight touchpoints. You can’t expect a prospect to come back to your website seven to eight times before they buy so you need to transact with them. You need to give them some kind of value in exchange for their email address and lead magnets are one of the most effective ways that you can start that relationship off on the right foot so speak to your clients about their audience and about the challenges that they have and put together a lead magnet that can act as a lead generation tool for that business. Every single digital product that you create is another revenue stream for your business and the more revenue streams you have as a business the more flexibility you have to sell your services and the value that you offer so take the time to think about the challenges that your audience has and what products that you can create to help them with those challenges and these can be sold individually. As individual products, they can be used as value ads or you can upsell your clients later on to increase the overall average value of your invoices. There are multiple ways that you can use digital products, you can use them as sales tactics, you can use them as standalone products but ultimately they all provide you with a flexible tool to increase your revenue as a branding business. [I]The End[/I] [/QUOTE]
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