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Hiring a celebrity for a marketing campaign
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[QUOTE="Alexandoy, post: 127409, member: 25510"] I have seen the magic of a woman actor who was the marketing officer of a computer supplies company. It was during the mainframe era that the most common computer supplies were the continuous form (paper for printing needs) and the big 8-inch diskettes. Can you imagine our reaction when the popular sexy actor came to our office to talk to our boss about computer supplies? Some of my colleagues even asked for the autograph of the sexy marketing officer. That scene was etched on my mind that if a celebrity would do the marketing then it would be a personal appearance in public which is more potent than the commercial ads on tv. Now it is being practiced by some actors here who have no job in this pandemic era. They are doing the live marketing of consumer products. [/QUOTE]
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