How Importance Is Logo In Business Organization?

Sikapa

Verified member
A logo is an adopted symbol design by an organization to identify their products. It is very important for every big business organization to have a logo which will identify your product from others. When we check it almost every big business organization has a logo to identify their product and makes them original. Most people always check the logo of a certain product before they buy and this is for a reason.

Important Of A Logo.

Logo helps a company or business organization to maintain their taste. This is because if you change the taste of your product every body can easily identify that this company has change the taste of their product especially if that company produces edible staffs.

Logo helps company to remain original. Companies remain original due to their identifications. This is because if a company tries to produce another company's product or try to copy another company, they can easily sue them to court. Although many at time some companies try to copy some part of another company's product but not in fully.

Logo identify one product from another. Let's use vehicle for an example here, due to logo we can easily identify VW vehicles from that of Benz although they are all vehicles but with different logos. This is the reason why it is important for a company to have a logo.
 

Holicent

VIP Contributor
Logo is a symbol of the business organization. It plays a vital role in branding and marketing of the organization. A logo is the most important element of any business organization. A logo represents the brand values, culture, and philosophy of an organization. The design of a logo should be attractive, clear and easily recognizable. Logo represents the personality of a company or organization. It gives identity to business organizations and helps in creating awareness among consumers about their products and services.

Logo should be simple, unique and memorable. It should convey the message about your business in an effective manner without using words. The color combination used in logo should be suitable for your industry niche. A good logo reflects your brand image as well as communicates with people about your product or service offered by you.
.Logo plays an important role in building customer loyalty and trust in a business organization. It helps in promoting brand awareness among customers and potential customers. It helps in enhancing brand equity, which means that the value of a brand increases over time due to its popularity among customers, investors, etc.





 
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