How To Become An Influencer

moonchild

VIP Contributor
Social network has become the new hub for marketing, a lot of potential customer are spending an ample time on social media websites, which makes it the reason why companies are paying influencers a lot of money to advertise on the platforms.

To become an influencer you have to choose a niche you want to focus on, this decision should be based off, advertisers in the niche, competition(the more competitive a niche is, the more lucrative it is).

After deciding on the niche you want to focus on, the next thing is planning the kind of content you would be posting, you have to get an edge, this can come from the quality of your post or your activeness on the platform, but it's advisable to have an edge that you can use to win more prospects.

Grow your fan base, create contests, give away and get brand loyalist, these are the people you'll sell to, when an advertiser approach you, what he's looking for is a base of followers that are interested in his business, so make sure you're engaging with them and you have a lot of comments on your post.

The last thing is choosing a price, modest pricing is always the way to go especially as a beginner.
 

Jasz

VIP Contributor
To become an influencer you need to build your social page. Social media, in the past few years, has become an increasingly important tool for influencers. Having a strong reputation on social media can increase the number of followers, the amount of engagement with your posts, and the ability for your brand to partner with other brands.

Here are key tips to building up your social media presence.

1. Make sure that you are posting authentic content that reflects you as a person, business, or brand. This will help you attract followers who are genuinely interested in what you have to say!

2. Engage with your followers and show interest in their posts. For example, like their Instagram stories and reply to their tweets. You want them to know that they are valued members of your online community.

3. Be consistent in how often you post and what kind of content you post. If people can rely on seeing new posts every Tuesday at 10 AM, they'll be more likely to follow along!

4. Analyze yourself

Create a "personal SWOT analysis" so you know what your strengths are, where you need help, and how you can improve.

5. Find your voice

As an influencer, it's important that your personality shines through in your social media posts. Be authentic! Be honest! Be YOU.

6. Evaluate your audience

What type of content do they want to see? What do they interact with the most? What are their interests? Use this information to create a plan for future content.
 

Mika

VIP Contributor
If you are in the entertainment industry, sports industry, fashion industry, a politician, or even a popular figure you already have a fan following, therefore, if you join a social site, you will easily build following and gain the status of influencer. For instance, if you are an actor, a singer, or an athlete, you can easily become an influencer. For the rest of the people, it is really difficult to build a following. If you cannot build a following you cannot become an influencer. However, this does not mean you cannot become an influencer. Actually, anyone can become an influencer, it is just that popular figures find it easier whereas general people will have a difficult time building followers. If you are a general person, you will first have to become a good content creator. A good content creator means you will have to become a good copywriter, video maker, photographer, graphic artist, etc. Since content is the king, you will have to focus on building good content, if you continue to post good content, people will slowly start following you, will begin sharing your content, and you will start building followers. Once you have followers, you can do influencer marketing.
 
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