How to prolong the Maturity stage of a product

Augusta

VIP Contributor
A product life span comes in stages and one of the stage before it's death is the maturity stage.You can keep your product in this stage for a long time with some conscious tips. The following are the tips you can adopt.
Start with expanding the Customer Base so that you can still have high sales for the products.

Adopt ways by which you can Increase the Usage Rate.. This way you would be increasing the value for your product.

Don't forget to Invest in Research and Development of the product to continue to keep it attractive.


Give the product a continuous Modification. This could be in its packaging, colour, uses and other things. Just make sure that you are upgrading the product with all the suggestions from customers.

Then keep giving unbeatable Price to Beat the Competition. The price of the product will either attract or push away the buyers. You need to create a balance here.
 
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