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How to qualify and convert leads into customers
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[QUOTE="Holicent, post: 280378, member: 76163"] Qualifying leads is the first step in turning them into customers. In order to qualify a lead, you need to know what the company needs and why they need it. You can get this information from talking to the company's manager, talking with customers who have used your product or service in the past, or by looking at their website or social media profiles. Once you've identified what your customer needs, you should be able to tell whether they are a good fit for your product or service. If they have all of the right qualifications but don't need your product at the moment, then it may not be worth investing time in them. But if they don't have those qualifications but do need your product right now, then you might have a good option! Once you've got their attention, you can convert them into customers by sending them an email about how great your product is and how it can solve their problem. You should always try to get as much information about their needs as possible so that you know if there are any red flags that indicate that this person is not ready for your product yet—and so that you give them enough information so that they can make an informed decision about whether or not they want to buy from you at first. [/QUOTE]
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