Good-Guy
VIP Contributor
We all know that the Covid-19 pandemic caused many problems for the business community and many companies got closed as the cases of infection from Covid-19 rose a lot in the year 2020. This led to a complete shut down of business activities and the promotion sector of businesses was also heavily affected in a bad way. Since business activities were non-existent, many companies had a much harder time promoting their products due to restrictions by the government. We can now see that a similar situation might be faced by the trading community in case the Omicron virus spread in different parts of the world and many people are already panicking. As far as I know, it might be possible to conduct marketing research wearing masks and keeping social distance. We can also use sanitizers to prevent the infection and this is how we could carry out promotional activities. So in case the Omicron virus spreads, how would you conduct business promotion if the government imposes the lock down in your city?