Lead strategy to Get more client for your business

Phronesis

Active member
Get Creative with Your Forms

Chances are if you have a website, you have some kind of lead capture form or you have some kind of inquiry form. I’ve seen forms that are as long as 30 questions and they asked their visitors to fill out 30 questions to make an inquiry that is the quickest way to scare your leads off to get no leads. If you just have a simple form with a handful of questions even that is not good enough you can get creative with your forms today, you can make them very easy and very intuitive to use and quite creative that you can lead your visitors along one question at a time towards whatever it is that you are offering. Scrap the old inquiry forms, don’t make them 30 questions long and get creative.

Speak at Small Industry Events

I remember hearing advice like this when I was younger on my career and I used to go along to small business events and there were tons of other designers and branding specialists and marketers they are all singing the same tune but here I’m talking about going to industry specific events and you need to be positioned effectively here for this. You need to be positioned within whatever niche that you’re trying to target and you need to have your messaging dialed in, you need to understand their industry. If you go along to a small business event offering creative services to small businesses then that’s not enough, your language is not dialed in enough, you’re speaking in generic terms but if you are dialed-in in terms of your positioning, if your messaging s dialed in, if you take that know-how and that knowledge to industry specific events you will be the only branding strategist there giving them information and giving them value about how they can brand their businesses. Think about the industry that you’re serving, think about the events that they have and go along and speak at those events.
 

Nicklas22

New member
Before building out your strategy, take a look at the following 7 ways to generate leads for your business.
  1. Direct Engagement.
  2. Generate Leads on LinkedIn.
  3. Advertise and Retarget.
  4. Ask for Referrals from Current Customers.
  5. Write Guest Blogs.
  6. Rank in search engines to generate leads.
  7. Answer Forum Questions.
 

Wisdom01

Valued Contributor
Yeah i think this are great ideas and means to get more client for your business and other means i could suggest is for the person to advertise on different forums and post what the person is talking about maybe it can get to a large audience and through that means you could start getting client gradually to your business i think ,another mean i suggest you could also try is that , you could post or send emails to people after they have received your ads and want to know more about your business
 

Nicklas22

New member
One of key drivers in your company’s value is the value of your customers. Analyzing customer profitability and maximizing a customer’s lifetime value are highly important and essential to any business.

To increase your customer base, it is necessary to stay in constant contact with potential and existing customers and the more value your business can offer, the more likely they will remain loyal.
 

Alexandoy

VIP Contributor
To be honest I never inquire by the use of such forms because I know they are only making a survey and later they would just spam my phone for their offers. What I do in case I have an important question is to ask the attendant. When given a form I will not oblige, no way. Depending on your business you can join trade fair because that is where I usually go to check on what products they have to offer. Although my focus is on food products but I also buy personal items like belts and even shoes depending on the prices. Those businesses in the trade fair are surely getting clients.
 
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