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Social media marketing
Making the best use of social media in business promotion
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[QUOTE="King bell, post: 264000, member: 75687"] Social media has made a huge impact on the way that businesses promote themselves today. Though it can be a great tool for marketing, it is not something to take lightly because there are pitfalls to be avoided along the way. Even if you're savvy about Facebook, Twitter and LinkedIn, chances are you could use some more information about how these networks work and what kind of results they can produce for you. Here are some social media promotion tips to help you make the best use of social media in your business. Social Media Promotions Tip 1: Staying Organized Social media is a lot more than just a fun place where you can let your hair down and show off all of the cool things that are happening in your life. It's also a place where you can promote your business, as well as connect with old friends and make new ones. Because it's such an expansive social space, you'll want to stay organized so that all of it serves your business in the best possible way. You may want to consider using tools like HootSuite or Tweetdeck to keep track of who's tweeting about what and when. If you use these services, you'll be able to respond to your customers promptly, follow and unfollow people who may be useful for your business and see exactly what kind of results you're getting from all of your social media activity. Social Media Promotions Tip 2: Networking Because social media is such a great place for meeting potential customers, it's important that you spend a good deal of time there. You can start out by using this site finder tool to find networking sites that will help you reach the kind of audience that most interests you. Most of the sites you'll find through this tool are free or very low-cost. For the most part, these will be sites where you can establish a relationship with your customers through ongoing communication and interaction. Social Media Promotions Tip 3: Finding Your Target Audience While it's helpful to use a service like site finder to locate networking sites that appeal to your audience, it's important that you do all of your social media promotions on sites that has an audience specifically interested in what you have to offer. There are many different types of communities on social media and one size does not fit all when it comes to the best possible results. [/QUOTE]
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