raaman
Valued Contributor
In the website optimization, you will come across terms such as on-page and off-page. Optimizing the whole website is known as on page optimization. It includes things like adding important keywords to the content.
It also includes using applicable and appropriate HTML, suitable meta tags, headings or descriptions and also making the website search engine friendly by giving clean URLs or permalinks that can be easily read by search engine bots.
On the other hand, off-page optimization uses other methods that do not have to do anything with the website like methods that direct backlinks to the site, commenting on forums and blogs, promotion or marketing ads and others.
It also includes using applicable and appropriate HTML, suitable meta tags, headings or descriptions and also making the website search engine friendly by giving clean URLs or permalinks that can be easily read by search engine bots.
On the other hand, off-page optimization uses other methods that do not have to do anything with the website like methods that direct backlinks to the site, commenting on forums and blogs, promotion or marketing ads and others.
