M
moneycache
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Whiel it's important to keep your survey brief,the above four questions are pretty basic.So you may want additional information.
Here are some other questions to consider for your customer survey
Content Sharing.
It can be helpful to know how your customers find and shair content.To this end,you shuld ask your customers what
platforms ,Websites, and apps they use to discover and share professional content,{e.g .,Linkedln, Twitter, Facebook, Youtube e.t.c}
You may even want to set this up as a 2-part questions:
1. How do you find new content?
2. Where are you most likely to share content with colleagues?
Tone of voice :
While the tone of your content should match your company's overall culture and identity,it canbe helpful to know what people prefer.
Keep the question simple ---ideally, a multiple choice or radio box format which lists the style people prefer
- funny
-friendly
-informative
-serious
-educational
-optimistic
-formal
-an other field can be appropriate here as well
Top resource
Most people have several go-to resources they use to find information.This is particularly true for certain varticals such as a
healthcare, hospitality, retaill, and travel.It can be very enlightening to ask people where they go to find the most usefull information in their industry.
The question might look likr this [open ended]
Please the most top people,blogs,,articels, or other resources you use to find industry information [e.g. Inc.com, Buzzfed,
Healthcare news daily,e.t.c]
Even with the additional categorieswe listed, your content survey should not be more than 7/8 question.
Here are some other questions to consider for your customer survey
Content Sharing.
It can be helpful to know how your customers find and shair content.To this end,you shuld ask your customers what
platforms ,Websites, and apps they use to discover and share professional content,{e.g .,Linkedln, Twitter, Facebook, Youtube e.t.c}
You may even want to set this up as a 2-part questions:
1. How do you find new content?
2. Where are you most likely to share content with colleagues?
Tone of voice :
While the tone of your content should match your company's overall culture and identity,it canbe helpful to know what people prefer.
Keep the question simple ---ideally, a multiple choice or radio box format which lists the style people prefer
- funny
-friendly
-informative
-serious
-educational
-optimistic
-formal
-an other field can be appropriate here as well
Top resource
Most people have several go-to resources they use to find information.This is particularly true for certain varticals such as a
healthcare, hospitality, retaill, and travel.It can be very enlightening to ask people where they go to find the most usefull information in their industry.
The question might look likr this [open ended]
Please the most top people,blogs,,articels, or other resources you use to find industry information [e.g. Inc.com, Buzzfed,
Healthcare news daily,e.t.c]
Even with the additional categorieswe listed, your content survey should not be more than 7/8 question.
