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Reasons Why You Should Not Depend on Paid Marketing
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[QUOTE="Mika, post: 268354, member: 29399"] If you want to do paid marketing, you have two options, either to spend $100 on an Adword campaign or even Facebook ads and try to generate sales. Or, spend $100 to advertise your Facebook page and build followers (I am giving Adword and Facebook, just for example). When you run ads for your product, you will generate sales, once your advert budget is consumed, sales will stop, and you will have to run ads again to generate more sales. However, when you advertise your page and build followers, you can do free promotion on your page and generate sales (because you have built audience). The problem with paid ads is you need to run them again and again to generate sales, however, if you built an audience you can promote to your audience and still generate sales without having to spend extra money on ads. Therefore, in order to sell is to build an audience. [/QUOTE]
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