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Selling Niche Products Vs. Selling General Products
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[QUOTE="Phantasm, post: 336251, member: 94599"] On selling products, niches and generics both have pros and cons. Selling niche products allows you to target them more precisely. These may also generate bigger sales due to their uniqueness and popularity. Moreover, it may not only narrow down the number of potential customers but also require much effort in order to reach a potentially wider audience. Selling general products on the other hand provides a larger market that is easier to sell but this can be accompanied by increased competition leading to low profit margins . Finally, the choice between niche or general product lies with seller’s specific targets and available resources. [/QUOTE]
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