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Webmaster role in online marketing
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[QUOTE="King bell, post: 344774, member: 75687"] Online marketing requires webmasters to maintain the technical side of website design, search optimization, tracking, maintenance, and upgrading. They are important in creating a well-functioning site that is attractive. This is achieved through the provision of SEO optimized sites using proper keywords that captures traffic as well as analyses on user behavior based on website analysis. In addition, they handle all software requirements by updating and securing them from any external interference. This facilitates coordinated branding communication by maintaining proper content management system for the online platforms. It allows other marketing efforts to be considered since the technicalities of the site are taken care of by a webmaster. [/QUOTE]
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