What do you think of the value-based pricing model

Augusta

VIP Contributor
value-based pricing model is a price setting that enable prices of goods and services to be set according to its value to customers. This is to say that pricing is customer based or focused. As producers don't set according to the production cost but the value of the products.

With is value pricing strategy, there's no factoring in the costs of production The thing is that businesses and companies that offer unique or highly valuable features or services always want to take advantage of the value-based pricing model

This is because customers are always willing to pay as they know the value of things they are going for. What do you think about this model of pricing?
 
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