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What is marketing all about.
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[QUOTE="btaliat, post: 242877, member: 26390"] Marketing has been well defined by those posters above me. It involves the way by which the business owners promote their goods and products in a way that it will reach the last consumers. There are many ways by which these can be done and there are some strategies to be put in place before this can be done. The kind of product the business owner deals with will determine the kind of marketing strategy to be used. There are some products that only need traditional marketing which means using oral advertisment. Then the place where the products need to be marketed is also another factor to be considered. For instance, a seller of books should know that her products will sell more around school environment than any other places. This at times may involve market segmentation where the intending business owner needs to go and study the concentration of the intending buyers. What are the price of the products and who can afford it? Is it everybody that can afford the product or the products only target the elite of the society. This will allow the intending business owner to know who to focus while trying to market the goods and products. [/QUOTE]
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