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Why It is Important to Know Your Customer?
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[QUOTE="Etini, post: 332075, member: 90141"] Knowing your customers as a small business creates a sense of loyalty that would lead to extended patronage from such customers. In an era, where customers loyalty is not a common concept, one can use relationships with customers as a bait to stimulate loyalty. When a business knows it's customers, it would be easier for it to communicate sensitive issues like price increase and have a solid understanding with the customer. Also, knowing your customer breeds trust between the customer and the business. The customer would always recommend you because of the solid relationship between a customer and a business. [/QUOTE]
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Why It is Important to Know Your Customer?
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