Good-Guy
VIP Contributor
We live in a world where many things change and evolve with the passage of time. Advertisement and marketing is a kind of business promotional field that has also changed a lot. Digital marketing and advertisement is a new method of marketing and advertisement method that is now being used by many persons to raise awareness about their business. How ever there are many challenges associated digital marketing. So what are they?
1) Audience Targeting
Audience targeting is one of the biggest challenge many online marketers face. You cannot promote your business online to all the people because there are still many people who get exposed to products through traditional marketing methods only and using digital marketing means that you have to limit the amount of people who will learn about your products.
2) Selecting The Right Advertisement Network
This is also one of the biggest challenge when it comes to promoting business online. In order to succeed online with digital advertisement and marketing, you need to work with many online marketing agencies and networks that claim to promote your business. Unfortunately, could be pretty hard to select the right kind of network to work with.
3) Ad Blockers
Ad blockers are now being used by many people around the world. This also limits the exposure your business gets. It has been estimated that these Ad Blockers are causing advertising networks to lose millions of dollars of revenue but this is just the part of problem. It is also stopping many people to promote business online who depend on banner advertisements and other forms of advertisements that are blocked by these Ad Blockers.
1) Audience Targeting
Audience targeting is one of the biggest challenge many online marketers face. You cannot promote your business online to all the people because there are still many people who get exposed to products through traditional marketing methods only and using digital marketing means that you have to limit the amount of people who will learn about your products.
2) Selecting The Right Advertisement Network
This is also one of the biggest challenge when it comes to promoting business online. In order to succeed online with digital advertisement and marketing, you need to work with many online marketing agencies and networks that claim to promote your business. Unfortunately, could be pretty hard to select the right kind of network to work with.
3) Ad Blockers
Ad blockers are now being used by many people around the world. This also limits the exposure your business gets. It has been estimated that these Ad Blockers are causing advertising networks to lose millions of dollars of revenue but this is just the part of problem. It is also stopping many people to promote business online who depend on banner advertisements and other forms of advertisements that are blocked by these Ad Blockers.