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A nice marketing and promotion strategy
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[QUOTE="arunima25, post: 142721, member: 30475"] When my husband came to this city for livelihood, they were a group of few bachelors who could not find time to cook and they longed for timely healthy home-cooked food. This lady called Lalitha started this tiffin service to few bachelors and soon with simple advertising like giving her cards to hostels where working men and women lived clicked. Today it is a big brand and Lalitha tiffin services provide meals to thousands. She is a known businesswoman now and has two restaurants too along with her homemade cooked tiffin services. [/QUOTE]
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