raaman
Valued Contributor
When you choose your ideal customer, it implies that you know what kind of customers are likely to benefit most from your services with whom you can work better.
Even when you have a well-established niche market, people who belong to it may have different needs that may make a sale impossible.
If you cannot sell, that is if you cannot offer your products and services the customers want to buy, it is an indication that you do not have a real customer.
When you know, who are not yet become your customers, they are called prospects. However, you also need to choose the best prospects.
Even when you have a well-established niche market, people who belong to it may have different needs that may make a sale impossible.
If you cannot sell, that is if you cannot offer your products and services the customers want to buy, it is an indication that you do not have a real customer.
When you know, who are not yet become your customers, they are called prospects. However, you also need to choose the best prospects.