How to Become Successful in a Restaurant Business

Mika

VIP Contributor
Have you considered opening a restaurant? Do you have an experience in this business? I believe this is one of the most profitable business you can do online or offline. You can sell your foods to offline customers as well as online customers. Success in the restaurant business depends on two crucial factors: location and menu. While location is very important if you want to sell offline, location does not matter if you want to sell online. First, identify your target customers, in other words, who do you want to sell to: office-goers, business professionals, or the general public. Determine if you want to cater to the masses or a specific group of people. Your menu choice, ambiance, and service should align with the preferences of your target customers.
 

Etini

Valued Contributor
Another factor to consider when it has to do with restaurant business and location is pricing. You have to understand the environment and the availabile market when you are offering meals in your restaurant.

One of the biggest mistakes I made in my business journey was opening a restaurant in a student location and cooking at the level of the working class and subsequently selling it at the pricing if the working class. No one bought it.

You can't go to a location that is mostly average earners to open a restaurant that offers a plate of food with give meats and expect patronage. You won't get because your pricing for that meal would be too high. Give them a single meat at their own favoured pricing and see how they would rush your restaurant.
 
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