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How to Create Product Descriptions to Increase Online Sales
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[QUOTE="myresellerhome, post: 245719, member: 67019"] When writing product descriptions for your e-commerce site, it's essential to be excited about your products and help your customers imagine themselves buying them. In addition, product descriptions can be a way to distinguish your products from those of your competitors and can increase online sales. 1. Withhold terminology, including "incredibly cool" and "amazingly powerful." Such lingo may seem sophisticated, but it won't efficiently convey crucial product information to the customer. Rather than referring to your product with such buzzwords, try providing straightforward, concise language that anyone can understand. 2. When describing your product's features, be sure to concentrate on why you are making them and, more importantly, on the benefits that customers will surely enjoy when they buy the products. [/QUOTE]
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