Is Print Media Business Still Profitable?

[Mika]

Before the evolution and popularity of internet, print media was highly profitable business. Print media ruled for centuries, they even made money even after the popularity of radio and television. However, in today's internet-centric age, print media faces challenges. Print media that was already threatened by TV and radio, are losing audience to internet based media platforms. Therefore, if you want to start a media business, you need to choose online platforms such as digital newspapers, magazines, and streaming services. In this age, it is easier to build an online audience more efficiently than offline audience.In many countries print media businesses are shutting down.

 

[Etini]

Before the internet era, owning a newspaper house would easily make you a billionaire in dollars but not anymore. Newspapers are no longer getting adverts placements because the social media has made everyone to be able to advertise anything for free.

People no longer buy newspapers and magazines because they can easily get all their news from online news sources. Even newspaper houses have gone digital to open their own sites.

I just think it is the end of an era. Print media houses have mostly evolved to digital media houses to stay relevant. Some are doing quite well in the digital sphere. Print media is officially dead though.