Running a bar: Why Events are Crucial For Success.

Etini

Valued Contributor
The knee jerk reaction when someone wants to run a bar is just about ambience and drinks. But with the nature of businesses now, a bar goes beyond just selling drinks. Organizing lively events could be the cornerstone of a bar. Why?

1) Events create engagement from people who hitherto might not have visited your bar. They would find a reason with events to visit your bar.

2) Events help to push out the bar as a brand. The bar can make a particular event as a flagship and the brand of the bar can be enhanced as the brand of the event grows.

3) Events stimulate accelerated sales in a bar because of the large influx of people that would turn up. It is known that for most bars, revenue always double or triple on event days.
 
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