Search Traffic Vs. Social Traffic

[Jasmine]

If you are a blogger or a vlogger, you need traffic on your videos and blog posts. You will earn from your videos and blogs only when you are receiving substantial amount of traffic. You can receive traffic through different ways, but there are mainly two ways:

Search traffic

Social traffic

When someone search for the topic on google, yahoo, bing etc. and if your content pops up on the search result page and if the visitor clicks on your content, you get search traffic. Search traffic is the traffic that comes from search engines after a search query.

When you share content on social media and if the users click on your link to check your content, it is called social traffic.

Search traffic depends on SEO, better SEO will give better ranking, and more traffic.

Promoting your content on social media helps to build social traffic. However, in order to get traffic from social media, you first need to build following.

 

[saoussen5765]

Search traffic needs to bid for keywords while social trafic is almost free unless you pay people to share contents which is more cheaper than bid for keywords at google adsence.

 

[Mika]

Search traffic is free traffic. However, in order to receive search traffic, you need to do SEO, and your SEO strategies need to push your site to a search engine rank page. Your site needs to rank high on high-traffic keywords. High-traffic keywords mean the keywords that a lot of people type on search engines looking for content, if your site pops up when people search for these keywords, you will receive a lot of traffic. However, t s very tough to rank high for high traffic keywords, when you rank for low keywords, you don't get much traffic, and when you rank low, you will not even get any search traffic. Social traffic is also free traffic provided you have a lot of followers on your social pages and your followers interact with the content you share. Building social followers is also as hard as ranking on search engines.

 

[Forse]

Search traffic and Social traffic are free types of traffic. If it's a question of choosing a channel to attract customers, it all depends on your niche, product and goals. For many businesses, Search traffic and Social traffic are used in parallel, which gives the best results.