Social media Likes and followers not needed for Local Businesses

[raaman]

Social media Likes and followers not needed for Local Businesses.

It is necessary to make it clear that the objective of a social media strategy for local businesses is not to increase followers or likes. It is of no use increasing your followers or likes for your local business since these metrics is not interesting. It is in spite of the fact that many false professionals in the field who presume to be experts’ base their success on the growth of their likes and visibility.

There is a reason they are called vanity metrics. The reason is that they are very good for boosting the ego of the individual concerned, but not at all needed for the businesses’ turnover. Therefore, the goal should always be the growth of your business.

 

[Jasmine]

I think you have a wrong impression about social media marketing. What does having likes and follows for your business on social media actually mean? Well, it means your post or content appears on someone else feed. If you have 100 followers your post will appear on 100 people's feed, if you have 1000 followers, your content will appear on 1000 people's feed. Isn't this better because yo reach more people. When yo reach more people, you have better chances of sales. Here we are talking about genuine followers