TOZZIBLINKZ
VIP Contributor
When we consider what a market is, and also features and characteristics that makes up a good and efficient market environment. It is quite advisable that we also understand and also examine specifically what kind of things that can be marketed. Basically, majority of people believe that what can be marketed in the products are only physical things which include consumer goods and products. Originally, consumer goods and products tops the rank of things that can be marketed in the market but they are not the only things that an individual can market. We have various kinds of services that can be marketed as well, and that is why in any commercial textbooks and handouts materials, we always see the word products and services used interchangeably. Below are specifically some kind of things that can be marketed, apart from physical goods or services:
IDEAS AND CONCEPTS: This can include marketing campaigns, social initiatives, or political ideologies.
EXPERIENCES: Events, attractions, and other experiences can be marketed to customers.
INFORMATION AND KNOWLEDGE: This includes educational materials, such as books or courses, as well as access to specialized information or data.
PLACES AND DESTINATIONS: Cities, countries, and tourist destinations can be marketed to attract visitors.
TIME: Services that save time or provide convenience, such as ride-sharing apps or meal delivery services, can be marketed to customers.
EMOTIONS AND FEELINGS: Products or services that evoke certain emotions, such as happiness or excitement, can be marketed based on the feelings they create.
IDEAS AND CONCEPTS: This can include marketing campaigns, social initiatives, or political ideologies.
EXPERIENCES: Events, attractions, and other experiences can be marketed to customers.
INFORMATION AND KNOWLEDGE: This includes educational materials, such as books or courses, as well as access to specialized information or data.
PLACES AND DESTINATIONS: Cities, countries, and tourist destinations can be marketed to attract visitors.
TIME: Services that save time or provide convenience, such as ride-sharing apps or meal delivery services, can be marketed to customers.
EMOTIONS AND FEELINGS: Products or services that evoke certain emotions, such as happiness or excitement, can be marketed based on the feelings they create.