Ehunsu
New member
Technology has rapidly transformed the marketing industry. Reuters reports that digital marketing spends in the US and UK alone is it 52 billion. That's a 44% increase on the previous year.
And the 2018 marketing trends report by McKinley found that while all other marketing functions are saturated there is still a big gap between the demand for digital marketing at 59% with active supply at 19%. So what does this all mean? Digital marketing is still a really smart career choice and if you combine the right set of skills you can become one of the most in-demand business professionals in the world. But remember, as technology is transforming the industry, the jobs to be done and skills required is constantly changing. Especially to stay in the top 1% and really t-shape your digital marketing skill set.
And the 2018 marketing trends report by McKinley found that while all other marketing functions are saturated there is still a big gap between the demand for digital marketing at 59% with active supply at 19%. So what does this all mean? Digital marketing is still a really smart career choice and if you combine the right set of skills you can become one of the most in-demand business professionals in the world. But remember, as technology is transforming the industry, the jobs to be done and skills required is constantly changing. Especially to stay in the top 1% and really t-shape your digital marketing skill set.