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Brand management
When is the right time to brand yourself?
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[QUOTE="Johnson2468, post: 288155, member: 93261"] When starting your branding journey, it's crucial to have your brand identity top of mind. To make this happen, you must have a strong business plan and a clear objective for your good or service that outlines how it will help your target market. Your new business is, after all, your passion. Your branding must convey precisely why the service you offer is so special. Describe how you found the market gap that provided the impetus for starting your company. In order to ensure that your branding is consistently informed by and tailored to meet your company's unique selling qualities, emphasize how your product or service fills this need. A business that creates sales is successful, but one that has a brand built on feelings inspires trust. Learn what your customers want to see and hear so that you can use that information to inform your branding in a way that promotes repeat business and fosters long-lasting relationships with your clients. [/QUOTE]
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When is the right time to brand yourself?
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