Why does new products need pilot projects before mass production?

[Etini]

Every business seeks to diversify the range of products they offer. Some just rush in to introduce the product without testing the waters. Piloting a product refers to slowly introducing the product to the market to see if it would get traction before you adopt it as a core line in your products range. Why do you need to take your products through piloting in the market before full scale adoption?

1) To understand potential flaws: When you pilot a product in the market, you would learn about the customer's criticism of the product and make sure it is addressed and improved before full scale adoption. It would minimize bad reputation and reviews when the product becomes mainstream.

2) Piloting creates a demand for the product: When you pilot a new product, you use that opportunity to let the market know of that line of offering from your business. The piloting phase helps to create a demand for it pending it's full launch.

3) It helps to test the market for the product: The pilot phase of a new product helps a company decide if the market would like it enough to go ahead with production or stop.

 

[Ramolak19]

In addition to what you said earlier that new items are mass produced, pilot programs are crucial for a number of reasons. And they make it possible to test and evaluate them in actual settings in order to find any possible problems or defects. This aids in improving the manufacturing and product design processes. Furthermore, pilot initiatives offer insightful client feedback and insights that enable necessary modifications and enhancements. In the end, these initiatives lessen the risk of funding large-scale production prior to guaranteeing the feasibility and success of the product.

 

[Holicent]

Any reasonable person worth calling a business man would want to produce in small quantity for the public before mass production at the initial stage, this is common sense, even a woman selling akara at the road side knows this. Untill she starts saying "it's finished" for like 2 days she won't increase her production. You need to be sure there are people interested in your products, study them and gradually make you increase. It is not enough to assume they like it all.