TOZZIBLINKZ
VIP Contributor
The marketing of goods and services in order to satisfy the insertable desires and wants of human beings has been the sole responsibility of many marketing business organisations and enterprises . but yet most of these goods which are essential to human survival are not properly circulated within a particular country thereby leading to only minority of the country's population to enjoy and make use of this essential commodities and goods . It is important that we understand that improper circulation of essential commodities can make the producing firm not to maximize profit and reach their highest potential . To make us understand for the let's consider some of the problems that have caused essential goods and commodity not to be properly circulated . Below are some of these problems and hindrances :
LACK OF STORAGE FACILITIES : most business owners centers on the production of most perishable goods we enjoy today . And as the name implies perishable goods are mostly fragile and can get easily damaged or spoilt . goods like these are not properly circulated within a particular country as a result of poor storage facilities and techniques adopted by most business owners . That is why in an area perishable product only appears seasonally and after a while they are gone .
LONG DISTRIBUTION CHAIN : most goods and commodity produced and sold buy many business organisation and Enterprise reaches the final consumer through the middle men . But sometimes there are a lot of middlemen for one particular product and because of this numerous links along the chain of distribution , prices of these commodities increases considerably leading to few people being able to afford it , thereby causing the goods not to be properly circulated within the country .
LACK OF STORAGE FACILITIES : most business owners centers on the production of most perishable goods we enjoy today . And as the name implies perishable goods are mostly fragile and can get easily damaged or spoilt . goods like these are not properly circulated within a particular country as a result of poor storage facilities and techniques adopted by most business owners . That is why in an area perishable product only appears seasonally and after a while they are gone .
LONG DISTRIBUTION CHAIN : most goods and commodity produced and sold buy many business organisation and Enterprise reaches the final consumer through the middle men . But sometimes there are a lot of middlemen for one particular product and because of this numerous links along the chain of distribution , prices of these commodities increases considerably leading to few people being able to afford it , thereby causing the goods not to be properly circulated within the country .
