How to Use Facebook to Build Your Business

[Mika]

Facebook is not just a random platform to connect with your friends and family or even your boss and colleagues, Facebook is also one of the best platforms to build your business. You can build your online or offline business by using facebook and the best thing is there is no need to spend money.

You can use facebook to build your business brand, connect with customers, provide customer support, market and promote your products, or business, generate traffic to your online store, generate sales, etc.

The first step starts with creating a facebook page and a facebook group. While you can use groups for community discussion, you can use pages to share information.

The second step is to build audience (followers on your page and members on your group). You can build followers by running ads but a better approach is to build organically and you can do so by sharing useful and interesting content.

The more audience you have on Facebook, the better your business reach.

 

[Axis]

The impacts that social media has given for individuals businesses is absolutely very good and audible. Initially majority of business managers and business owners usually have a problem of marketing they are business goods and services to customers and clients in different regions and countries of the world. Although there was the existence of internet but yet not everyone who are not every business is is able to have a personal website in which individuals can log on into to purchase goods and services. But presently with the use of social media platforms which is absolutely free individuals can readily showcase their products in order to meet the ones and needs of the greater public that is individuals residing in different regions and countries of the world.

Social media platforms like Facebook and Instagram and mostly used by business owners and business marketers to market their goods and services and that is because social media platforms like Facebook and Instagram have marketplaces and marketing groups in which you can showcase your goods and services. Using social media platforms like Facebook and Instagram is totally accessible because you can get free referrals to your products but that totally depends on how effective and high-quality your goods and services are.

 

[Shaf]

A lot of people successfully use Facebook to build their business both for physical products or services.

One of the most successful ways I know of is by using Facebook groups. Facebook itself has been promoting this as it gives it's users more room to choose which group to follow, getting more value and avoiding sellers who only pitch all the time. You use groups to gain authority and a following by giving out real value for free. In return, followers trust your word and will buy from you without questions.

Facebook ads are great if you understand them. You can even get information about your competitor's ads and use them as a template for your own. You have to be careful though with the rules. Some people don't read it at all and get their accounts banned.

Facebook is also a way to communicate one-on-one with your customers, using Messenger. You can follow up, provide services and make legit connections with people.