King bell
VIP Contributor
To rise visibility on the internet and increase interaction with users, one should implement URL structures that are friendly to SEO. It is necessary to make URLs descriptive by using keywords that accurately indicate what a page is about. Instead of underscores or spaces, it is advisable to use hyphens for separating words in URL structure while keeping them short and simple, preferably within 2-5 words limit. Avoidance of stop words and all lowercasing letters can be done so as not to have duplicate contents. Consistency in URL format should also be ensured; dynamic parameters must not be used either but rather set proper redirects whenever there’s any change made. These guidelines will help improve search engine rankings as well as provide good user experience when followed by webmasters.
