greenieS
Verified member
1. Choose the platforms you want to display carefully. Facebook, Instagram, Youtube, LinkedIn or maybe TikTok?
Many professionals in the field have impressive social media strategies. From timelapses that offer a perspective on the project they present, to videos of the properties on Facebook and Instagram, all of these have an impact, often positive, on the viewer and, more than that, the materials. can attract potential customers.
2. Focus on visual content that brings value.
Colors, arrangements and the best positioning can give a lot more chances to an apartment or house that you are trying to sell or rent. The intention is to always highlight the qualities of a property, which inspires a home or a perfect workplace for your team, for those looking to buy.
3. Be consistent, make an editorial calendar
If you want to gain followers and make sure you are vocal in the real estate industry, post as constantly and up-to-date content as possible. It is important that your followers are up to date with the latest market news. Make sure you use Google Docs or a post scheduling application (newer and Facebook Creator offers the option to schedule posts for Facebook and Instagram), in which you add in advance everything you want to promote in Social Media.
4. Make sure you are active in communicating with your audience
Reply to comments and private messages. Chances are that those accounts will be converted to customers. Eventually, the constant appearance on Social Media turns into qualified leads. It is important not to neglect them. However, do not neglect the way you communicate. Make sure that this is in line with the image and values conveyed by your brand.
Many professionals in the field have impressive social media strategies. From timelapses that offer a perspective on the project they present, to videos of the properties on Facebook and Instagram, all of these have an impact, often positive, on the viewer and, more than that, the materials. can attract potential customers.
2. Focus on visual content that brings value.
Colors, arrangements and the best positioning can give a lot more chances to an apartment or house that you are trying to sell or rent. The intention is to always highlight the qualities of a property, which inspires a home or a perfect workplace for your team, for those looking to buy.
3. Be consistent, make an editorial calendar
If you want to gain followers and make sure you are vocal in the real estate industry, post as constantly and up-to-date content as possible. It is important that your followers are up to date with the latest market news. Make sure you use Google Docs or a post scheduling application (newer and Facebook Creator offers the option to schedule posts for Facebook and Instagram), in which you add in advance everything you want to promote in Social Media.
4. Make sure you are active in communicating with your audience
Reply to comments and private messages. Chances are that those accounts will be converted to customers. Eventually, the constant appearance on Social Media turns into qualified leads. It is important not to neglect them. However, do not neglect the way you communicate. Make sure that this is in line with the image and values conveyed by your brand.
