Etini
Valued Contributor
In Africa here, so many people desire to consume a particular product but they can't afford it in the package that the product is sold. It completely cuts them out of the reach of those products and the businessman could have made more sales. I think every businessman must offer his/ her product I'm small affordable packages that might be within the reach of extremely poor people. I am just discovered this recently. I decided to sell butcher my chickens and sell them. I cut it in very small amounts like 200NGN and I was amazed by the number of people that trooped in to buy at that quantity.
I thought that these people don't like me and would not patronize me but I found out that they needed smaller offerings of the product. Entrepreneurs should endeavor to make goods available in smaller offerings. This should primarily aim to target the people who can't afford it at standard offering.
I thought that these people don't like me and would not patronize me but I found out that they needed smaller offerings of the product. Entrepreneurs should endeavor to make goods available in smaller offerings. This should primarily aim to target the people who can't afford it at standard offering.
