Why Using Old Advertising Methods Can Still Be Useful

[Good-Guy]

I am quite aware of the fact that most of the users in here are actually young people and there are many people who always emphasize on the fact that since digital marketing has changed the concept of how marketing is done, we should focus more on modern marketing methods. Many people believe that we are moving towards digital era and we just need to abandon old marketing methods in order to promote business. However, I believe that it would be incorrect to assume that we should ignore old marketing methods and focus only on digital marketing. You will be actually surprised to know that a research has revealed that in the United Kingdom, a whooping 96 percent of the daily hours spent by people in order to read news was in the form of printed newspaper. This shows that offline advertisiement in newspaper is still an effective strategy in this current age of the internet and you can advertise your products in the printed version of newspaper.

 

[Alexandoy]

Whether in the printed version of digital version the newspaper is still the most widely read globally. The major newspapers here are abusing in their ads. They even have pop ups sometimes and their ads are designed like it is news except with the small print that says "sponsored" which means it is an ad that you would click when you are in a hurry to read.