How to use Google analytics for your online store

King bell

VIP Contributor
It is essential that you know how to track your web traffic in order to accurately assess your store's success. Using Google Analytics, you can monitor every aspect of both website and app-related activity. This thread will teach you the basics of how to use Google analytics for your online store.

Google analytics is a tool which tracks website interactions, performance, IP addresses and geographical location information through the URL_ID parameter located on each webpage request.
Below are steps you can take to get your account up and running.
1. Sign in to your Google Analytics account and go to "Admin" on the left side of the page.
2. Click on "Property Settings" and select which website you want to edit.
3. Scroll down to the bottom and click on "View Tracking Info".
4. If you want to track mobile, make sure that you have a URL redirect set up, since Google Analytics is not compatible with all mobile browsers and carriers at this time.
5. Click "Save Changes."
6. You can now track your website.
7. Here are some useful tips for Website Props that help you utilize Google Analytics to the fullest:
A) Go to Admin/Property Settings on your Google Analytics account and click on "Tracking Info" under Setup .
B) On the page that opens, check "Yes, I want to track some key words. Google will provide recommendations for you." and hit Save.
C) Enter up to 10 different keywords that describe your products in Google's search box. You want your keywords to be specific, yet not too specific, as it will make it hard to get statistics later on if you use only one keyword.
 
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