How to Run Ads For Your Etsy Listing to Generate Sales

Mika

VIP Contributor
Even though you might have never tried Etsy, you have possibly heard of Etsy. If you are looking forward to building a business but do not have a lot of money to start the business, you should probably try Etsy. Before you head over to Etsy to create an account and list your products, you need to know certain things, for example:

Etsy allows you to sell only handmade items or vintage items (items that are at least 20 years old).

You will have to pay a flat listing fee of 20 cents per product.

You will also have to run ads to sell products. This is not mandatory, though. Etsy offers CPC ads, which means you will pay only when your ad gets clicked. How much you pay for ads depends on the number of clicks on your ads and the place where your ads appear. The CPC rates differ from listing to listing and every time your ad appears in internal search results.

Since you pay for the ads only when your ads are clicked, running ads for your products can be considered profitable. When your ads get clicked, it is very likely that the user clicked on the product because he/she is interested in buying the product. The average ad conversion rate for Etsy is 2.61 percent.
 
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